International Business

Choose any International Business of your interest and cover all the following points
•    Explain the concept of strategy.
•    Understand how firms can make profit by expanding globally.
•    Understand how pressures for cost reductions and pressures for local responsiveness influence strategic choice.
•    Be familiar with different strategies for competing globally and their pros and cons.
•    Explain the pros and cons of using strategic alliances to support global strategies
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